Product Launch Checklist: 4-Week Day-by-Day Planner
Turn a vague "someday" idea into a scheduled launch you can actually executeMost first-time sellers don't fail because their product is bad. They stall because they don't know what to do, in what order. This product launch checklist and planner fixes that with a dated, 4-week runway that tells you exactly what to do each day before, during, and after launch.Who this is for First-time digital product, course, and template sellers People launching with little or no audience — Week 3 is built entirely around this Anyone who feels overwhelmed by launching and wants a clear, day-by-day plan What's inside Pre-Launch Readiness Scorecard — 15 checks to confirm your product is ready to sell Week 1 - Foundation — daily tasks plus a fill-in Offer Canvas to define your offer, price, and one-sentence promise Week 2 - Assets — a day-by-day plan to build your sales page, delivery, and payment setup, with a test-your-checkout walkthrough Week 3 - Warm-Up — a no-audience visibility plan using borrowed audiences, communities, and DMs, with daily action prompts and copy-paste outreach scripts Week 4 - Launch Week — a 5-day cart-open plan plus an hour-by-hour launch-day run sheet The Launch Message Map — fill-in templates for announcement, reminder, social-proof, objection, and last-call messages Extra tools included Pricing & Bonus Planner to set an intro price, fast-action bonus, and ethical scarcity Objection Pre-Empt Sheet — the 8 reasons people don't buy and where to answer each Post-Launch Debrief worksheet and an Evergreen Transition checklist Printable Master Timeline — all 28 days on one at-a-glance page you can tick off Why not just a free template?Free launch content is flat tip-lists ("100 launch tips") or pretty graphics with no sequence. This is a sequenced, dated operational plan — a day-by-day run sheet, a launch-day hour-by-hour schedule, and fill-in worksheets built specifically for the no-audience beginner. It tells you what to do today, not everything you could ever do.FormatA print-ready PDF workbook (equivalent to 25-35 pages) with fillable worksheets, checklists, and copy-paste templates. Use it on screen or print it.FAQDo I need an existing audience?No. This was built for sellers starting from zero. Week 3 is a complete no-audience visibility plan using borrowed audiences, communities, and direct outreach.What kind of product does it work for?Any digital product, course, or template. The offer, pricing, and launch worksheets adapt to whatever you're selling.Is this a course or software?Neither. It's a self-contained PDF workbook you fill in and follow — no logins, no subscriptions, yours forever.Pairs well with Email Welcome Sequence Kit: 5-Email Fill-In Scripts — onboard the buyers your launch brings in AI Content Marketing Playbook: Calendar & Prompts — fill the runway with launch content Content Repurposing Playbook: 1 Piece Into 30 Posts — stretch launch content across every channel
Get it → resellolabs.gumroad.com