Ship Smaller — Book + Skill Set
The framework that cuts your MVP — and the Claude skills that run it with you.The Ship Smaller book explains the thinking. The skill set does the diagnostic. Together: $39.You don't have a knowledge problem. You know what you should be doing. Ship sooner. Validate the problem. Talk to users. Cut the feature list.You're not doing it.That gap — between knowing and doing — is where most products die. Not from lack of information. From lack of a process that actually forces the honest decisions.The Ship Smaller book is the framework. It explains why founders overbuild, what MVP actually means (not what the internet says it means), and how to make the iterate/pivot/kill decision after you ship without fooling yourself. It has worksheets with signature lines. It has case studies from products that worked and products that didn't, including ones Phil built himself.The skill set is the framework running inside Claude. Seven skills that conduct the same diagnostic the book describes — one honest conversation at a time. You don't read about the problem validator. You get interviewed by it.Buy them separately and you spend $48. The bundle is $39.WHAT'S INSIDEThe Ship Smaller book (PDF) — The complete framework: why founders overbuild, how to define the one problem and the one user, how to cut a feature list, how to define the smallest testable version, and what to do after you ship. Worksheets included. Signature lines included. No filler.Seven Claude skills — mvp-evaluator, mvp-problem-validator, mvp-user-sharpener, mvp-feature-cutter, mvp-scope-checker, mvp-action-definer, mvp-decision-coach. Each skill runs one step of the framework. The evaluator orchestrates all of them.INSTALL.md — Setup instructions. Under two minutes.README.md — What each skill does and how to use them.WHO THIS IS FORFounders who want to understand the framework and have a tool that runs itDevelopers who read books and then don't act — the skills force the doingAnyone who has bought a business book, found it useful, and then watched it sit on their shelfEarly-stage founders who want both the theory and the practice in one placeThis is not for you if you want a course with video modules, a community, or weekly check-ins. This is a book and a tool. You do the work.Built by Phil Smy. Twenty years building software businesses solo. Zonmaster reached 10,000+ users and multi-million dollar revenue built alone. Appeared on Shark Tank. Based in rural Japan.Read the framework. Then have Claude run it on your idea.Get the Book + Skill Set — $39
Get it → philsmy.gumroad.com