Website Copywriting Framework for Designers
You've designed the perfect website.The layout is clean. The sections make sense. The mockup looks great.And then the client sends their copy."Here's a bit about us — feel free to make it work!" followed by three paragraphs that start with "We are a passionate team of professionals dedicated to excellence."Sound familiar?Copy delays kill projects. Bad copy kills good design. And writing it yourself — from scratch, every time — is the thing no design course ever taught you.That's why I built this.THE WEBSITE COPYWRITING FRAMEWORK FOR DESIGNERS is a fill-in-the-blank Notion system that gives you a proven formula for every section of a client's website — so you can guide, write, or extract professional copy without being a copywriter.WHAT'S INSIDE:→ Client Discovery Questionnaire: Send this to clients before starting. 20 questions that pull out everything you need to write any page — in their own words.→ The Copy Vault: One master Notion page where you organize the client's answers into brand voice, pain points, outcomes, and proof. Your single source of truth for the whole project.→ 5 Page-Type Modules (Home, Services/About, Landing, Contact, Product): Each module gives you: what the page must do, a section-by-section formula, fill-in-the-blank templates, a before/after rewrite example, and the 7 most common mistakes to avoid.→ AI Prompt Pack — 40 ready-to-paste prompts: Stuck on a section? Open the prompt pack, paste in your client's details, and get a first draft in seconds. Works with Claude and Chatgpt (tested). Prompts are organized by page type so you find what you need fast.→ Web Copy Formulas Cheat-sheet: A printable reference poster showing every formula from all 5 modules at a glance. Pin it above your desk or keep it open while you work.THIS IS FOR YOU IF:✓ You're a freelance web designer who builds sites for clients ✓ You regularly wait days (or weeks) for client copy to arrive ✓ You've tried writing copy yourself but it never sounds quite right ✓ You want to offer copywriting as a service without becoming a copywriter✓ You're tired of delivering a great design around mediocre wordsTHIS IS NOT FOR YOU IF:✗ You're looking for done-for-you copy (this is a framework, not a service) ✗ You want a design template or Figma file ✗ You're a professional copywriter (this is built specifically for designers)THE FRAMEWORK IN ACTION:Before: "We build websites for your business." After: "More restaurant bookings from your website — guaranteed."Before: "Get in touch" After: "Book my free site audit — takes 60 seconds"Before: "10 years of experience" After: "47 sites launched — 83% of clients see new enquiries within 30 days"The difference isn't talent. It's a system. This is that system.HOW IT WORKS: Send the questionnaire to your client Fill in the Copy Vault with their answers Open the module for the page you're building Follow the formula, fill in the templates Use the AI prompts if you get stuck Most designers write a full page of client copy in under 2 hours.WHAT YOU GET: Notion workspace (9 pages, fully organized, duplicate in one click) Cheat sheet poster PNG (1920×1080px, print-ready) README with setup instructions Instant delivery. No waiting. Works on the free Notion plan.
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